Aug 20

Too Many Emails

By Joy Perugini | Real and Raw

Mailbox with enveloppesLet’s get real here. Building an online business (really any kind of business, for that matter) from the ground up is challenging. It can be frustrating. It can be defeating. It can sometimes feel like it’s slowly killing you from the inside out. But when it’s all said and done? It’s honestly totally worth it.

For every hundred “Hell yeah, Joy that was awesome!” responses that I get to one of my blog posts, or quote images, or just general rantings, there’s the occasional, “Too many emails.” that comes through.

Let me explain …

My tribe is given the option to unsubscribe to my email distribution list with every email I send. And it will always be that way, because if you don’t want to be here? Then honestly, I don’t want you here.

It’s nothing personal, I can assure you!

Then again, maybe it is? ;)

I am looking to connect with my TRUE tribe. I want the people following me, reading and listening to the message I’m meant to share with the world, and participating in my programs, to be the kind of kick-ass peeps I would want to go sit to have a drink, or go out to lunch with. I’m not interested in having anyone in the Nation with whom my words don’t resonate, because quite simply, I don’t want to waste your time, nor my energy.

Fair enough?

So yeah, it totally happened just yesterday. I sent out a sparkly little quote image that simply stated, “You are enough,” and someone chose to unsubscribe from my email list and leave the comment, “Too many emails.” (At least they had the right usage of “too” … ha! One of my  pet peeves!)

But seriously … it’s SO okay!

And it’s even okay that even some of my “friends” (I mean with Facebook, everyone is considered a friend these days, right?) have opted not to follow me too!

I’m not everyone’s cup of tea. I mean, I realize that may be shocking for those of you out there who are driven, excited about living your best life, and love to spread LOVE in the world, but it’s true! My message is clear and succinct, so it’s not going to resonate with everyone … it’s not meant to.

Again, I want to hang out in the online space with people who are like me and actually LIKE me :)

People who KNOW (or at least are open to the fact) that they have the power to live the most incredible and fulfilling life that they can possibly imagine.

People who RECOGNIZE that their thoughts? Totally become things.

People who SPREAD LIGHT out into the world and make it a happier place.

People who LOVE to tell those they love how very much they love them and give hugs freely (have you heard of the Amma, the Hugging Saint?).

People who SMILE, even at strangers, just because they can.

People who really LIVE LIFE to its fullest, because they recognize how fleeting it can be (the time is NOW, my friends).

People who ENJOY uplifting those around them, and don’t bitch and moan about every little thing (trust me, we’ve all got our own shit to contend with, so let’s all just agree not have a pissing match, okay?).

People who REALIZE that the energy they put out into the world, whether negative or positive, acts like a boomerang and will most certainly return to them at some juncture.

People who are NOT PERFECT and are STILL IN PROGRESS, because none of us ever are, and all of us always should be.

People who STRIVE to be the change they wish to see in the world.

So essentially, if what I share on the regular resonates with you, then please continue to follow me forward. And, if only some of it does? Then take what you like and leave the rest (you can always hit delete, or save an email for later, if you’re just not in the mood for my shtick at the given moment).  And if my message simply doesn’t resonate with you at all, then please simply unsubscribe. I don’t think you should have anything in your inbox that doesn’t make you happy ;)

As a once self-proclaimed perfectionist, I am not, nor will I ever be, perfect. I don’t pretend to be, and I’m done striving to be.

Today, I’m just being the best me that I can. Love me or hate me, I honestly don’t care, and it’s a truly very freeing place to be in. I’m real, I’m raw, and I might just get a little up in your face in an honest and encouraging way, if I think you’re not living your life to its fullest potential.

I’m just going to keep spreading my message of joy (and Joy!), love, peace, abundance, and overall wellness out into the world, and you can choose to take it or leave it. And if you’re a cool chick (like those with whom I mentioned above that I’d love to hang), then I have an amazing opportunity for you to work with me more closely on living the life you dream of. Just click here to check it out!

Aug 14

Cracking Eggs (and Hearts) Wide Open

By Joy Perugini | Mindset Mania

Transitions in life are inevitable … I mean, that is if we intend to ever get anywhere, right?! And I don’t know about you, but my intention is to KEEP MOVING FORWARD, so that I can get to anywhere and EVERYWHERE my little heart desires. That being said, I’ve got a little story to share  …

A couple of Thursdays ago, I got home from a walk with my friend and felt a headache coming on. I thought to myself that I likely needed some food (I hadn’t eaten yet that day), so I pulled out my trusty frying pan, unrefined/organic coconut oil and two eggs, and got cracking!

I managed to make my breakfast and eat it, but my head was still bitchy and I was starting to feel nauseous. Now, as most know, I am an exceptionally well-hydrated individual, but it was VERY hot and humid that day, so I chugged a little extra water before I decided that a cool shower would surely do the trick.

Not so much.

My head hated me and my body was now screaming at me, “Go lay down!”

So I listened.

After my shower, I crawled into bed, where I remained for the next FOUR DAYS! (Nope, not exaggerating.)

I was literally unable to get out of bed without nearly, if not actually, passing out until Sunday, and even by then I was nowhere near 100%.

I was achy, dizzy, nauseous, disoriented, extremely fatigued, and suffering bouts of fever, cold sweats and then just being straight-up freezing cold in 90 degree heat (no a/c in my house).

I was also overly emotional (I kept crying for no apparent reason), and it felt like something was sitting on my chest with occasional jabbing pains in my solar plexus and heart.

Crazy right?!

I was sick, but I wasn’t “sick” sick, ya know? The closest thing I can relate it to was when I got the flu last year, but there was no throwing up, or sore throat/congestion, or any of those “sick” sick symptoms. Not to mention, when I get sick, I can always feel it coming on (I’m very in-tune with my body in that way) and this shit hit like a ton of bricks out of the literally clear blue sky.

So what was it?! Let’s back track a little bit, shall we?

Rewind to Wednesday, the day before I went into a cocoon for approximately four days.

I went to my fave new yoga spot (Live Yoga in Danielson, CT) for my yoga teacher training, per usual. But unusually, the night before I had set an intention. I spoke to the Universe … or God, Buddha, Creator, Source, or Sparkly Pocahontas Wind (you’ll have to visit Live Yoga for the explanation of that one!), or whatever name you prefer to give the higher power we all were birthed from. I asked the Universe to help me breakthrough my blocks.

To help me let go.

To help me embrace the NOW.

To keep me looking and moving forward, instead of in the rear-view mirror.

Before I go on, I should mention that earlier on in my yoga training it became abundantly clear that my heart chakra needed some serious opening up (along with like four of my other chakras, but let’s just focus here for now). And coincidentally, we did a LOT of heart-openers in class that fateful Wednesday (if you’ve been following me for a bit, you’ve by now realized that I don’t actually believe in “coincidence”, but that everything truly does happen on purpose and for our greater good).

Now, stay with me here, because things are about to get a little woo-woo … just a bit airy-fairy, but you’ll be fiiiiine (I promise)!

I asked for a breakthrough and GOOD LORD did I ever get one. I’m convinced that my four-day illness was not a bug, nor an infection of any sort, but in fact a very serious detoxification of my body, mind and spirit.

My heart cracked open, just like my eggs into the pan, and the yolk of my heart came spilling forth into the world.

Go ahead, think I’m crazy.

I think I’m crazy!

But I knew this wasn’t just any ol’ bug I was dealing with. So much so, that by Saturday (when I was finally able to lift my head off of my pillow and look at my phone without the world swimming in circles around me,) I googled: “Can yoga make you sick?” Honestly, I just couldn’t think of a better way to phrase it at the moment, but it did the trick! After floating around the internet for a minute or two, what I found confirmed my hunch (if you’re interested in reading what I found, just click here).

This is very real, guys. This whole mind/body connection thing? Totally legit. And sadly, not a lot of people are aware of it, nor do a lot of people talk about it. As with anything, I’m sure they’re worried about being judged, but fuck that … judge me all you like! Just know, “for in the way you judge, you will be judged” ;)

Oh! Another symptom I neglected to mention …

Upon getting into my car to go for that walk with my friend (the day following my intensive yoga practice), I realized that my back hurt in a place that I have never felt pain before. It was smack dab in the middle of my shoulder blades … directly behind my heart.


Well, we already know how I feel about that, don’t we?

You can think what you want, but I KNOW that I cracked my heart wide open that day in yoga. I KNOW that what I asked for? I received.

It was in holding Pigeon pose on my right side (I have a love/hate relationship with Pigeon, by the way), that a memory of my dad passed through my mind and tears started streaming from my eyes uncontrollably. I was told many years ago, by a very intuitive massage therapist, that I was holding my father’s death in my right ass cheek … I kid you not.

We can hold on to past hurts and store them in a very physical way in our bodies … usually hips and butts most of the time (especially in women). Well, it took just about a good solid twenty years, but I think I’ve finally let some of the hurt and anger wrapped around that experience go (I’ll save that story for another day).

As if that wasn’t enough, my body wasn’t done releasing my emotional baggage just yet.

On came Camel (a great big heart-opening pose).

As my chest spread wide open, my upper back arcing and my heart reaching for the sky, more tears.

Another release.

This time, a more recent past hurt from just four short years ago whispered across the forefront or my mind. I refer to it as The Wedding That Never Was (and today I can add, “THANK GOD!”). Although I’ve been “over it” for a long time (if I’m being honest, probably within weeks of the whole debacle, once I saw what the truth was), I have to admit that I was still jaded by it up until this breakthrough.

Again, another story for another day, but very long story short, I wanted bad things to happen to my ex-fiancé. I wanted him to be publicly embarrassed the way I was. I wanted someone to leave HIM holding the basket of responsibilities and have to clean up a whole nasty mess of shit. I wanted Karma to rear her ugly head in his direction, and I wanted a front row seat.  I haven’t necessarily felt that way for a few years now, but I held onto that story (retelling it over and over again) for far too long.

But now?

It’s gone.

I mean really gone.

I’m not angry at him anymore. I honestly just don’t care enough to be angry anymore.

And by the way, today, I am in a beautifully fulfilling relationship with hands down the strongest, most supportive and loving man that I have ever been with, and I would have missed out on him if things had gone the way I thought they were “supposed” to go. And after having this breakthrough … this literal cracking open of my heart … this true LETTING GO … I’m available to love everyone in my life so much more fully and openly.

Now, is it any wonder that I was feeling pain in between my shoulder blades, or that I was getting weird stabbing pains in my solar plexus and heart?! Both the solar plexus and heart are body chakras. The solar plexus chakra is our power chakra and represents our ability to be confident and in control (I’m admittedly a control freak, by the way, but something I’m actively working on also), and the heart chakra represents love, warmth, compassion and joy (of course)!

And is it really any wonder that my whole body decided to shut down and force me to just stop and lay down to rest and heal?!  No. It isn’t. It actually makes all kinds of sense to me now.

When you are ready to change your life, to change your story, you will know. When you’ve had enough of the rat race, the never ending struggle, the thankless jobs that you do for so many who do so little for you, you will know. When you are truly ready, you will JUST KNOW (trust me on this one). And when that moment comes, you will ask for guidance (because eventually we all do, when it comes to the big stuff), and it will be given to you. Guaranteed.

Your signs may be more subtle than mine were. We all have our own set of signs programmed into our lives. For some, the signs come through words or numbers (this is more typical for me). For others, feelings like chills, or butterflies in your stomach come to tell you that you are moving towards, or perhaps further away, from your good. But if you’re as lucky as I am (and honestly, I’m not even trying to be sarcastic here), one day you might be given a sign so HUGE that not only can you not ignore it, but it’ll drop you on your ass!

If you are ready … ready to embrace the life you KNOW you are meant to live, ready to make a change NOW (because let’s be honest here, we don’t know how much more time any of us really have left), then I am ready to help.

Over the past few months I have received many very similarly themed messages from my tribe, with oh so many fabulous questions: How did I make my decision to change my life, and in such a drastic way? What was the turning point? How did I get there? Wasn’t I scared?

Oh yeah … absolutely I was scared, but I learned to trust in the process. I learned to tap into my inner-guidance system.  I have identified my signs and learned to follow them. I have learned to plug into and flow with the Universal energy that surrounds us all. I have learned, learned, learned and then learned some more (mostly from the many mistakes I made along the way), and now I’m ready to share. To teach. To LEAD.

Beginning Monday, September 7th, I will be leading an intimate group of woman who are ready to drop their excuses and say “YES” to the life they are meant to be living. Woman who can feel it deep down inside that they are meant for so much more. Women who want to make the world a better place and know the time is NOW.

The Motivators.

The Change Makers.

The Thought Leaders.

The women who believe in, “Go big, or go home!”

And when I say “big” I mean BIG! Because the name of this soiree I’m hosting is The B.I.G. Life (Bold. Infamous. Girl.), and you’re invited to attend. Whether you’re looking to completely restructure your life, or just make a few strategic changes, this is for you. You may be in the process of climbing the corporate ladder, or maybe you’re a femmepreneur (like me!), or a working or stay-at-home mom, or perhaps you’re just starting out and you don’t know WHAT you are right now, but you KNOW you want to make a difference in this little world of ours. Just click right here to check out what I’ve got in store, and decide if you’re a fit for this group of like-minded women who are ready to BE the change they wish to see in the world.

Jul 24

You Did Good

By Joy Perugini | Mindset Mania


And then it was done. I walked through each empty room and said goodbye. I thanked the building for being our home, our playground, our “clubhouse”. I thanked it for protecting us from storms, keeping us warm in the winter and cool in the summer. I hugged the infamous pole in the center of the group room and stood on my stage for one last time. Then, I sat down on the stage and cried. Change can be a challenge, but a necessity of life. With every ending, comes a new beginning … it’s time for this little phoenix to spread her wings and soar.

Nine years ago, I set out on a mission … a mission to make an impact on the lives of as many people as I could touch, and I have impacted many. I became known as one of the best at what I do. As a fitness trainer, group exercise instructor, wellness coach, President and Director of Operations of Core Fitness, Inc., I excelled. I reached each and every goal I set out to attain. I won awards, sure, but more importantly, I CHANGED LIVES. I’ve helped hundreds of people lead healthier and happier lives, drop weight, shed fat, shred muscle, and embrace a healthy, well-balanced and realistic lifestyle. As my mom told me with a cute, sweet and simple greeting card, “You did good.”

I’m not aborting my mission. In fact, my mission hasn’t changed at all. It has simply transformed … it’s blossomed onto a bigger and broader scale. I want to touch the lives of thousands … millions even!

And my goals?

Are now intentions.

And those intentions?

Are becoming my reality.

And now?

I’m ready to take on the world.

Eight weeks ago, almost to the day, I decided it was time to take MASSIVE action in my life. The time had come to live life for ME. To honor what my spirit, my soul, my mind, hell even my BODY was crying for …


It hit me as I was leaving my studio after an amazing yoga class in my fitness studio. I felt so funky as I was getting into my car. I felt reeeeeally heavy … like strangely sluggish and in slow motion. I started driving home, but just a few minutes into my drive my phone rang. It was one of my closest friends and she was back at the studio. I asked her if she wanted a coffee … I stopped to grab us some and then turned my car around.

I needed a friend to talk to.

And there she was.


I think not.

I didn’t know what I needed to talk about, or why I was feeling the way I was. When I returned to the studio, I just looked at her and told her that I needed to talk. I told her that I felt “heavy”. And then we talked for hours.

She was exactly the person I needed to talk to, at exactly the right time. Crazy how the Universe works that way, isn’t it?! And out of our cloud of conversing, came the sun shining through … like a diamond in the ruff …

It was time.

She said it, so that I didn’t have to …

“You have to close the studio.”

For the very first time (and don’t think this topic hasn’t come up in conversation before, after nine years of running the business in what is quite possibly the WORST economy the United States has ever seen), I had no resistance to the suggestion. I didn’t get angry, or defensive, or even the least bit uncomfortable at her statement. In fact, what I felt instead was an overwhelming sense of peace. The heaviness lifted like a fog being burned off by the sun. There was no other answer. There was no other option. There was no fight to be fought. It was what it was …

I was done.

It wasn’t until I was on my ACTUAL drive home that it dawned on me. The day before, almost 24 hours prior to the minute, I was driving and out of literally nowhere (because I honestly just don’t do this very often), I asked God, the Universe, my angels, spirit guides, whoever and whatever was out there listening, if I was on the right path. And my answer?

Cue the crickets.

Nada. Nothing, Nil.

So then I simply said, “Well, if I’m supposed to do something, someone just let me know, okay?”

I remember thinking to myself that I wanted clarity. I wanted to truly KNOW without an ounce of doubt that I was doing what I was supposed to be doing with my life.

Or not.

And I remember being a little pissy that I didn’t get an answer.

But the answer did come, albeit not until a day later. And “someone” DID let me know what I was supposed to do, didn’t she?


Ask and you shall receive. Quite literally! And this law of the Universe is infallible. The question is: what are YOU asking for? With each and every thought you have, every word you utter, you are placing your order with the Universe. The Law of Attraction doesn’t understand “don’t” or “won’t” or “can’t” or any other negative statement you might put out into the ethers. It only hears what you’re focusing on.

For example, if you’re saying to yourself (or aloud), while you’re driving like a bat outta Hell to get somewhere, “I can’t be late! I can’t be late!” All the Universe is hearing is “be late” because that is your focus point. Make sense?

So, switch it up a little with a re-frame: “I must be on time,” or “I am on time,” or even better, “I am ALWAYS on time!”

So, I’ve simply decided to change my order on the menu of the Universe, and so can you. It’s a beautiful thing, this freewill of ours. And trust me, if I can do it, you can do it too.

Yes, it was uncomfortable … change often is.

Yes, it threw me off kilter for a couple of weeks … big life shifts don’t come without their growing pains, but I grew exponentially!

Yes, it uprooted and upset a bunch of people … they’ll get over it.

And yes, I lost some clients, and unfortunately some friends … what remains now is my true TRIBE.

Were the risks and consequences worth it?

You better believe it.

I spent more time within the walls of my business than my house, often working five to nine (not a typo), six to seven days a week and logging up to eighty-five hours per week at my peak, and I loved almost every minute of it.

Until I didn’t anymore.

Do I have any regrets walking away from what had literally been my home of nine years?



Walking away from the confines of my brick and mortar business allows me to now truly live my life and my calling.

If you are unhappy, in any aspect of your own life (your health, your relationships, your career, ANYTHING!), I implore you to MAKE. A. CHANGE. Any change will do. Take a leap of faith or maybe even just a step in the right direction, but please do something in the direction of your happiness … YOUR true calling.

Happiness is a choice. Period.

I’ve lost count of how many people have said to me over the past couple of months how “lucky” I am to be living my dream, and how they wish they could do the same.


I can assure that “luck” has NOTHING to do with this, my friend. I made a conscious decision, and a very difficult one at that, to DO something about my unhappiness. To LISTEN to my heart and FOLLOW my soul’s path in life.

Life is not a dress rehearsal, this I’m confident you’ve heard before, but it’s one thing to “hear” it and another thing to let it really sink into your being.

Let’s just say, for me?

It sunk.

If you’re ready to embrace a happier, healthier life on all levels, then you belong in the Nation! The JoyFit Nation encompasses all aspects of fitness! Physical fitness, yes, but also mental/emotional fitness, spiritual fitness, and even financial fitness! Just head on over to our home base at to join my tribe by leaving your name and email address, and then get ready to receive plenty of motivation and inspiration to live your life as happy as can be :)


Jun 12

Shaking Trees

By Joy Perugini | Self-Care

e5fb724b-0abc-4499-a819-17cda21dc82fSome people? Are just not nice. They pretend to be nice of course, as long as you keep them happy, but the moment you do something to “wrong” them in their eyes (even if YOU feel that it’s fair and best for everyone involved), they turn on you like a rabid dog.

Not everyone is your friend. Not everyone will resonate with what you do, how you do it, and what your message is to the world. And that? Is. Okay.

When you choose to do something to honor yourself, to stand in your power and truly do what you KNOW is right for YOU regardless of how others might judge, or even upset, something magical happens. You cease to give two shits, and this is powerful stuff.

When you make up your mind to really live life to its fullest, to wake up, grab it by the horns and finally take control of your own destiny? Surprisingly enough, not EVERYONE is going to be happy about it.

Change. Is. Hard.

Or at least it can be, for some, and it can certainly be scary for just about all of us.

So what’s a girl (or guy, for that matter) to do? Fuck ‘em. Fuck ‘em all. Trust me, you’ll figure out who your real friends are real quick ;) You’ll also figure out who was only along for the ride while they were getting what they wanted from you. And once again? It’s okay.  You will be okay.

If you take nothing more away from these ramblings, please take away this …

Trust in your heart.

Follow your gut.

And think with your head.

KNOW that the right people will still be standing by your side when the dust settles. And those people? Are the ONLY ones that matter. Sometimes we just have to shake the tree of life up a little and let the dead leaves fall off, so the new buds have room to grow.

A good friend … actually one of the BEST friends a girl could ask for … said something very profound to me last week. Something I would certainly say to a friend, or even a client, myself. But of course when it comes to taking our own advice, often things get lost in translation (let’s be honest here, I pretty much SUCK at taking my own advice in these types of situations).

“You don’t need negative people to follow you. The right people will be there and the rest are not meant to be!”

So simple, yet oh so powerful.

And there it is. Why do we care so much about what other people think? I mean, is it just me?! I know men certainly seem to have thicker skin than us girls when it comes to this kind of stuff, but really … I’m not alone in this, right?! I was told that when I turned forty I wouldn’t care anymore … and I guess it’s partly true (I certainly care a lot less about what others think … and seriously, who are THEY to judge?), but I DO care what the people close to me think. The people I consider friends and confidants.  Oh, but there it is again … that word: Friend.

Not everyone will be your friend. Or even your fan.

No matter how nice you are.

No matter how much you give of yourself.

No matter how good of a person you are

No matter how hard you work.

No matter WHAT you do.

Some people simply don’t ride the same waves as you.

Not necessarily waves like the ones we surf (but actually, I guess those too), but waves like as in frequency.

We each have a vibrational frequency that we tune into (think of them as radio waves, if that helps).  Given the day, hour, or quite possibly the minute or even second, we’re tuned in on some channel.

Is it a positive one?

Is it one that honors your spirit?

Your path?

Probably not always, right? But hopefully most of the time? I mean it happens to the best of us … we can all get down … we can all let life’s beat down knock us on our ass sometimes, but some people get stuck there.

In fact, some people get SO stuck that they can’t see any light at all, and (in all honesty) they can only help themselves. They have to WANT to get out of the darkness, and if they don’t want out, you best believe they DO want some company! Misery loooooves company, right?! So they’re going to do their damnedest to take you down in the muck with them.

Just. Stay. AWAY.

I know it’s hard. I know that most of us want to help. We want to share our light … spread it out to help heal others, especially those that we care about. But you also need to take care of YOU first and foremost. You need to protect yourself from negative energy, and stay on a higher vibrational path.

If you feel like you’re dragging someone uphill on your back, trying to pull them out of their misery, it’s time to create some space between you. In time, they will find their way back to a lighter, brighter place, and if they don’t? Not. Your. Problem.

Just . Let. Go.

A fabulous quote shared with me by the love of my life when I needed to hear it most (thanks, babe) … perhaps you need to hear it too …

“Stop letting people who do so little for you, control so much of your mind, feelings and emotions.”

What do you truly deep down inside want your life to be about?

Let’s get out there and shake some trees, and just let the dead leaves fall where they may. Some people only come into our lives for a season, but ALWAYS for a reason. If you feel a given relationship no longer serves you … if you’re always the one giving, but not receiving … then it’s likely time to move on.

Go spend your precious time on this planet with the people who light you up, make you feel alive, and ADD to your life, not take away.

You deserve to love and be loved by all of the people in your life. Know this. Own this.  And choose your “friends” wisely ;)

May 23

I. See. You.

By Joy Perugini | Mindset Mania


I see you. But first? I had to see me. I mean reeeeeally see me. I had to get inside, get quiet, dig deep and really SEE the internal workings of what makes me? ME! The good, the bad, and the downright ugly (and yes, we’ve all got the ugly in there … it’s okay).

And you wanna know what happens when I get quiet? I freak the fuck out. I mean, like seriously.

I go into a panicky downward spiral … my brain kicks into high gear and starts whirling at a million miles a minute (by the way, this is PRECISELY the reason why I need to get quiet more often), and I know I’m not the only one. There are so many of us over-stimulated, over-thinking, over-doers out there, and this behavior? Is sure to be the death of us, my friends.

But I digress.

This is about something much bigger than just getting quiet. Or even contemplative. This is about owning yourself and all of the shit that you carry with you. This is about taking your power back and being unashamedly and unabashedly YOU!


Here … I’ll start …

I’m a bitch. I am! I mean sometimes, right? I can be a nasty little bitch at times (but thankfully not all of the time), and it is what it is. I can’t please all of the people all of the time, and I’m done trying. Birds of a feather flock together, and my flock will find me and love me, bitchiness and all.

You know what else? I can be totally dramatic at times. Which comes in handy when I’m up dancing on a stage, leading a group of 200+ people, but not so useful when someone pisses me off ;) It is what it is. I know it, I’m aware of it, and I’m working on turning my inner Drama Queen off when she’s not welcome.

I’m just saying, we ALL have our moments, and we all have our baggage, and we all can’t be everything to everyone, and THAT. IS. OKAY.

You are the only person that can bring your gifts to the world. You are the only YOU out there! There is not one other person on this planet capable to doing the things you can do in life, like you would. There is not one other person able to deliver your purpose to the world. There is not ONE OTHER PERSON who can do YOU, better than you. Truth.

So the big question here? When are you gonna show the people of the world what you’re REALLY made of? When are you gonna stop playing it safe, hiding in the background, and keeping your mouth shut? When are you gonna step up and put YOUR truth, YOUR message, YOUR GIFT out there?! Not only are you doing yourself a disservice by “playing it safe” all the time, but you’re doing a disservice to the world.

You think I’m kidding?!

I’m NOT!

In fact, I’m dead serious.

It’s time to make life happen, people! You’ve only got ONE, and trust me on this … it’s short. Far too short for some of us, unfortunately.

So, what are you waiting for? That “one day” life you keep dreaming about? It’s not just gonna show up out of the blue, ya know! You have to WORK for that shit (and I don’t necessarily mean “work” as in labor, but you get my point).

What are you doing to make your way towards the life of your dreams? What action steps are you taking NOW that are making an impact on your life … and on EVERYONE ELSE’S life you touch?!



What do you impress upon this world?

What’s that?! You don’t know?! Let’s do something about that then, hey?

Let’s start LIVING LIFE ON PURPOSE, and let’s do it NOW.

There’s no time to waste, you know. There actually might not be a tomorrow. I know it may sound a little morbid, but it’s true. I’ve had too many people in my life wake up in the morning and not make it home to dinner that night. More truth.

No. Time. To. Waste.

You hear me?


Now, let’s get out there and MAKE. LIFE. HAPPEN.

Here … I’ll even lead by example ;) I’m leading a revolution of sorts, a literal SQUAD of fit chicks who want to live their lives to the Nth  degree! I’m talking fitness in ALL aspects of life.  Physical. Mental/Emotional. Spiritual. And yes … even FINANCIAL. We encourage and empower each other to become the BEST we can possibly be. We’ve had enough of us women being in constant competition with one another … it’s time to form a SISTERHOOD! And if you want in? YOU are welcome here. ALL are welcome here. And right now? This squad of ours is open for enrollment, and HUGELY discounted to HALF OFF! So join the rest of us fit bitches in the FitGirl Squad. This is a no-brainer, my friends. It’s time for the fit chicks of the world to UNITE!!! Click here now to join the movement, and don’t forget to share it with the other fit girls in your life :)

Apr 27

The 5 Things I Learned from Dropping Everything and Leaving the Country on a Whim

By Joy Perugini | Self-Care

So, I did something kinda out of character a little over a week ago. Okay. REALLY out of character. This over-planned, over-organized, and overall “Type A” over-achiever decided to drop everything in her life (including the responsibilities of running TWO companies) and jumped on a plane to paradise. Why?

Because I could.

But wait a minute here … I didn’t THINK I could!

I was scared to death to spend the money (honestly, money that I didn’t have to spend frivolously). I was scared to death to leave my businesses (both at a crucial time in their growth), and I was fucking scared to death of what I’d come back to after being “out of the office” for a full nine days.

But I did it. And I’d do it again. In fact, I might just do it sooner rather than later. Here are five reasons why I have no regrets, and I’d do it all again in a heartbeat:

#1. Life goes on without me. You might be the most important cog in the wheel of the company you work for, or the family you support every day, but the truth is NO ONE is irreplaceable. No. One.

Everyone will make do without you, and step up to the plate when necessary if they really want shit handled. If not, it’ll just be waiting for you when you get back … no biggie. I was thoroughly shocked to find only four (yes FOUR) important emails waiting for me in my inboxes when I got back. There were hundreds of literal junk messages to weed through, but only FOUR were from clients or team members that needed my attention right away. Life. Went. On.

#2. There’s so much more to learn. I hadn’t been out of the country in twenty years, or even off the East Coast in about ten (unless you count Florida about five or six years ago … is that technically East Coast?!). It was incredible to soak up the culture, speak a little Spanish and take in beautiful  surroundings. I learned new words to communicate with my newfound friends , I learned to slooooow down and breathe a little more, and I learned that I can truly trust myself … my decision making … my gut instincts.

Everything in my brain was telling me not to take the time away (to not take the risk), but everything in my heart (along with many outward signs) pointed me in the direction of going. Even my boyfriend didn’t want to come at first, but as soon as we got settled into island-life, he thanked me for pushing the idea of us getting away.

#3. I have a renewed appreciation for life. “Just a bit of a break from the norm … just a little somethin’ to break the monotony …” (name that tune!) and I’m seeing things so much more clearly now. Things that have been holding me down and holding me back for years just don’t matter anymore.

My mind is clear. My heart is open. And my joy (and Joy) is overflowing! Sometimes all it takes is a little downtime to get your mind, body, and spirit back on track.

#4. It doesn’t matter if two people can barely speak each other’s language … they can still communicate and create a friendship. Laughing, playing, hand signals and just a little Spanglish was all it took to make tons of new friends.  My circle continues to grow and expand around the globe!

#5. There’s no place like home. I love my home. I love the familiarity and the comfort that comes with it. I love being settled (i.e., not living out of a suitcase, because I rarely unpack when away) and not worrying about finding clean water to drink or healthy food to eat. And I love Starbucks. There. I said it.

*BONUS* #6. I create my own opportunities. If it’s important enough to you, you can make anything happen. First of all, let’s get something clear here (and let’s just get a little airy-fairy, woo-woo while we’re at it) … THOUGHTS. BECOME. THINGS.  Period. You can opt to believe it, or opt not to, but either way, Universal Laws are in effect in your life as much as the Law of Gravity is.

Get your head out of your ass, buck up, and think positive. Seriously, what have you got to lose? It can’t hurt a thing to believe that good things can come to you (you deserve them, after all!) and it sure beats feeling negative and bitchy all day, day in and day out … right?!

Long story short, I thought positively about my trip. I told myself, and affirmed aloud daily, that I had the money to go and that everything would run smoothly in my absence. And I shit you not, that money appeared on cue out of thin air (no, seriously!), and obvi my businesses are still standing ;)

Moral of the story? Just do it. Do the thing that you KNOW in your heart you must do to make you a better and more complete you.

Whatever it may be. It will be okay.

YOU will be okay! Aren’t we ALWAYS okay in the end?!

Follow your instincts … and for God’s sake, TRUST IN YOURSELF! If it feels right to you, it is right. Period. And don’t let anyone tell you otherwise. You got this!

Want my help getting your head outta your ass and back in the game? Click here to join in on my newest LIVE 6-week intensive beginning soon! We’ll be tackling all of the things that have stood in the way of achieving your ultimate life.

Your dream bod? I’m on it.

Your dream life? Get ready to rock it!

And yes … it works … time and time again, it really works.

Mar 18

Done yet?

By Joy Perugini | Mindset Mania

butterflyAre you done yet? I mean seriously, how long do you plan to sit there and just half-ass your way through life? Of course, I guess you might actually LIKE living a life that you know doesn’t even come close to your potential … in that case you can stop reading now. BUT for most of us, we know there’s more out there and we’re chomping at the bit to get a piece of it.

There’s a level of confidence that comes with knowing you’ve got your shit together every day and in every way. There’s an ease, a flow about you. You’re living your life on purpose and it shows. You literally glow! Your friends and family will say there’s something different about you, “did you change your hair?” … they just can’t quite put their finger on it, but they know something has changed. Little do they realize that it goes much deeper than the surface stuff … you’ve shifted from within. You’re finally standing in your power.

You’ve made the choice to live your life from a place of alignment. You take aligned action every day to make the world around you a better place. You do for YOU first, and everything and everyone else falls into place throughout your day. Honestly, that’s how it works, ya know? Put yourself first and it all just clicks together from there … I promise!

It can be scary though, let me tell you. NOT doing the 200 other things you know you should be doing, and taking as little as 20 minutes first thing in the morning to yourself …  to journal, to go for a run, or do a yoga sequence,  or to just go outside with your cup of coffee and breathe in the fresh morning air. In a society where the majority rush around like chickens with their heads cut off all day long, you could be the game changer. You could set the standard. You could be the one who leads by example and sets the world on fire with your passion for living a life on purpose.

It’s truly the little things that count. The little changes you make have a HUGE impact on your life and the lives of those around you. It’s like the butterfly effect combined with a ripple effect. The good vibrations you put out from living your life from a place of alignment, a place of flow, get sent out in waves, impacting all those who are on your path. In fact, those waves can even impact people who are not in your general vicinity …people you may not even, nor ever, know! Crazy right?!  But oh so true.

So, I’ll ask again. Are you done yet?!

Are you ready to finally step into your purpose? Your passion? Your power?! Are you finally ready to stop making the excuses as to why your life isn’t just quite the way you expected it to be? Why you’re not as successful, or fit, or happy as you thought you would be by now? Can you recall a time where you dreamt bigger than big? Maybe not since you were a child, but I’d put money on the fact that you’ve had some BIG dreams at one point or another in your life, that you let fall by the wayside.

Forgive me for this, but … GET OFF YOUR LAZY ASS AND DO SOMETHING ABOUT IT!!! This might sting a little, but if you’re unhappy? It’s your fault. If you’re feeling frumpy and dumpy (and if that’s the case, more likely grumpy)? YOUR FAULT.

I’m sorry, but it really IS. If your life isn’t exactly what you hoped it would turn out to be, it is no one’s fault, save your own. BUT you CAN do something about it. It’s not too late. It’s NEVER too late! So what’s it gonna be??? Are you gonna stay where you are, just floating along through life, letting the waves wash over you, or are you gonna be the tsunami that sends the waves out that impact the world?!


Done being sub-par. Done living someone else’s dream. Done with not living the life you KNOW you are meant to live?!?!

If so, take action now. Take ALIGNED and IMMEDIATE action NOW!!! Be confident! Step forward into your true self, and make no excuses about it! You’ve got this!!!

Annnnnd, if you want a little help in getting aligned, feeling great, and being confident in your own skin, you can start by clicking here. Just a thought ;) Now go out there and get ‘em tiger!!!

Feb 20

Simply Scandalous

By Joy Perugini | Mindset Mania

Newspapers & Magnifying glassI upped my game the other night, and I did it fully on purpose and with intent. I decided to work from a place of pure authenticity, so I could begin to decipher who constitutes my target market, who my real peeps are … who truly makes up this awesome tribe known as the JoyFit Nation.

It all started with the need to market my upcoming detox (more on that later) and turned into me having to “unfriend” someone on social media for the first time ever (legit).

I had jokingly said to my boyfriend and two of my closest friends, “We’re gonna see if sex sells!” Not realizing that someone was actually about to take things to that level. Now, before I go on, let me point out that the comment was made in a post on my PERSONAL social media account … not even my JoyFit Nation account, and most definitely not the account of my brick and mortar boutique fitness studio (this will come into play later). And the text of the post was pretty benign, simply providing information on the program I was promoting, save the lead line of, “Wanna be SLEEK & SEXY for SPRING?!?!” I know, I know … totally pushing boundaries, right? Ha! Not so much, BUT then there is the matter of the image I chose to accompany the text … and herein lies the scandal!

By the way, I should mention that the picture in question was purchased by none other than yours truly through an online database where you can buy royalty-free images for marketing purposes, so we’re not talking porn here … we’re talking art. And not only is the image itself artistic in nature and the photographer an artist in their own right, but the bodies of the people in the image are serious works of art in and of themselves … do you have ANY idea how hard it is to get a body to look like that?!

I’m going to post the image here again, because I don’t regret my original posting of it one little bit. In fact, I think the image is HOT, not to mention, completely HARMLESS, and even my seventy-four year old, churchgoing mother agrees (well, with the harmless part at least). When I showed her the picture (with no background info, mind you) and asked her if she found it offensive, she said (and I quote), “No … you’d see worse on TV or in a fashion magazine,” and then specifically pointed out Vogue as an example.

Even though I am a grown woman, yes, my mother’s opinion still very much matters to me and any self-doubt that may have been festering at that point was squashed (thanks, Mom)! Now, she went on to mention that, although the image doesn’t bother her, the strong language that I tend to use in my JoyFit Nation blogging and emails does. To that effect, I gently informed her that she is not my target audience. I explained that my job here is to be nothing more than my beautifully authentic self, and I’m not going to sensor my words, or filter my message to the world in any way, shape or form, because it just wouldn’t work. It would come across as fake, and you can refer to me as MANY things and get away with it, but fake I will NOT accept. This is me. Raw, real, and unequivocally Joy.  What you see, hear and read from me, “is what it is,” so if you don’t like it, just stop reading right now. Stop following me. Stop listening to me. I won’t get offended … I promise! I’m in the process of building my tribe of awesomeness, and it is TOTALLY okay if you’re not in it. What it really comes down to is this …

You’re either for us or against us … and, as my Big Sis likes to say, “Either way, we’re okay!”

Now, back to my scandal. Oh! The pic! I almost forgot! Here ya go …

Boy and girl hug one another

Simply scandalous ;) So what happened within minutes of this image hitting the newsfeeds of all my friends and followers? Well, lots of “likes” and shares for one, and then one little “not-so-nice” comment. Please keep in mind this was CLEARLY a marketing post for my business … if someone really had that much of an issue with it, or with me posting it, they could have reached out to me outside of my marketing efforts, ya know? And, by the way, this is actually the SECOND time this SAME person made a rude comment on a marketing post for my business in less than a month. And stranger still, this person has known me for years, and I have never treated them with anything less than love and respect online and off.

I don’t know about you, but my mother taught me that if you don’t have anything nice to say, don’t say anything at all. If you don’t like it, then you don’t have to look at it. And more so, you certainly don’t have to take the time out to make commentary on it while it sits on your screen for even longer than necessary (considering how offensive it obviously is to you), or maybe you really secretly like it and just won’t admit it to yourself. Either way, just hide me from your newsfeed … or “unfriend” me if you feel it’s necessary. But DO NOT disrespect me, my family, friends or businesses and think that I will sit idly by and take it. And yes, this person specifically called me out and named my brick and mortar business with their rude comment, saying something along the lines of questioning if this was the image my studio now projects (I honestly don’t remember exactly what the comment was, because I quickly deleted it and then quickly deleted them). At any rate, they obviously didn’t even bother to READ anything in the post, or they would have seen it was marketing a JoyFit Nation program, and not one of my studio’s offerings.

Another gem my momma pointed out (and then another client that I’m close with later the next day seconded) is that it’s really about where the person is coming from. So true, right?! If you’re in a bad place, I can see how looking at some sexy, hot bodies might piss you off. It’s all about our own perception of whatever is out there and apparently, this person perceived my post as a threat. I have no idea why … it most certainly wasn’t my intention to harm anyone in any way, but it’s also Not. My. Problem. This isn’t about me. It’s not even about the image I chose to post. It’s about that person. It’s about where they are in their own head right now.  And funny, not funny, that the whole post was actually about a program to cleanse our lives from toxicity! It’s designed to clean up and clear out our body, mind, and spirit!

Well, I guess I started my cleansing process a few days earlier than planned, when I detoxed my Friends List!!! In case you’re interested, the real cleanse begins this coming Monday, 02/23 with Detox Divas (and Dudes!), so you only have a couple of days left to jump on board and get lean, mean and clean in time for spring! And I gotta tell ya … I feel lighter and brighter already ;)

Feb 16

Ready to Rock the Big FOUR-O!

By Joy Perugini | Mindset Mania

Celebrating Forty YearsLordy, lordy I just turned … 40?!

No. Seriously. When did … I mean … how did I … wait a minute … WHAT?!?! I remember having a conversation with my mom about four years ago. I mentioned how fast time was flying by … that it seemed the older you get, the faster it goes, and she said, “Wait ‘til you turn 70!”

So, really … what is this all about? And how in God’s name am I actually 40 years old, when I swear that things from my twenties feel like they just happened yesterday? I mean crystal clear memories of my college roommates in Charlotte, almost two years’ worth of basking in the sun on the pristine beaches of Maui, adopting my puggy puppy who is now 10 years old! I know it’s not just me. Everyone says it right? “Time flies when you’re having fun!” And for me it’s shown true … this life of mine is pretty freakin’ awesome and the days, weeks, months and years are passing by at the speed of light.

I’ve never really had much of an issue with birthdays actually. In fact, I usually look forward to them. I always tell everyone, “you’re as old as you think you are” when they make a negative comment about their age, and typically people think I’m much younger than I actually am, so it’s honestly never bothered me.

Until about two weeks before my fortieth birthday.

I’m best known for being a motivator. A leader. A teacher. A trainer. A coach. I’m pretty much as positive as positive gets, so I was a little shocked at myself for feeling “not-so-excited” about my approaching birthday. Now, in my defense, I’d had one hell of a couple of weeks. My dog fell suddenly ill (he’s much improved now, thank God), my work demands had been extraordinary to say the least, we had a literal blizzard and then another monster snowstorm a week apart in the Northeast, and I was fighting a cold to boot. I was fried. And even I’m allowed to be fried once in a while. On the actual day of the celebration of my birth, I was snowed in … unable to leave the house unless I had a snowmobile (I’m talking over a foot of snow and there was a state-wide driving ban anyway). Oh! And the groundhog saw his shadow (little fucker).

My birthday sucked. I mean honestly … the worse birthday on record. Would you like to know why? Because I was dreading it. I liked my thirties. In fact, I’m quite partial to threes in general, so it was a super fun decade for me, and I just didn’t want to see it go. I mean, don’t get me wrong. My thirties had their ups and downs (I mean some SERIOUSLY BIG ups and downs), but overall I wouldn’t change one day of them, because I wouldn’t be where I am right now. But I digress. The reason my birthday was an uber letdown, was because I was a pissy little miserable brat. My foul mood brought on a foul day. I almost forgot to mention that I broke my toe by walking face first into a wall that night too! Oh yeah. Walking and texting through the dark house, all in the name of “multitasking”… I was trying to do too much at once, and I was stopped dead in my tracks … I mean like literally was brought to my knees (I was lucky to have not knocked a tooth out)! I cried from the pain and started laughing at the same time, knowing I had brought it all on myself.

What you resist persist, and I was resisting forty with all my might. Well, it came anyway and the first twenty-four hours of it royally bit the big one. It was around 10:00 PM the night before my big day, that I realized forty was coming whether I liked it or not, so I might as well embrace it. Truth be known, turning forty is better than the alternative of “not” turning forty, right? Many people aren’t even afforded the privilege. So I had to shift my thinking. This diva needed to detox! Recognizing full well that I had brought all of this misery upon myself, I decided to quit the shit, dust off my smile and get back to being happy to be alive. Funny how quickly things started to turn around after that. My dog was home from the Pet E.R. and making his way back to his healthy, happy self, my toe began to heal and feel MUCH better within just a few days of being properly cared for, and although there was plenty of snow to shovel, I was able to see it in all of its beauty and look at the blanket of white as a clean slate with which to start off my forty-first year of life. Annnnnd since that mental shift, some amazing things have happened to me. Things to be happy about … things to give thanks for. I have an incredible life filled with many blessings, as do you. I just needed to clear my head of all the junk (the fear, the self-doubt, the inner-critic telling me what forty should look and feel like). I had to dump all of the negativity and make room for the positive to enter once again, and I did. I cleaned house, and I feel absolutely amazing having done so. I’m ready to rock the big FOUR-O like it’s nobody’s business ;)

If you’re ready to clear out some of the sludge from your life too, your timing couldn’t be more perfect! I’m launching a 21-day cleanse to detox in every aspect of your life. We’ll cover our diets, relationships, living and work spaces, finances, and any other areas of our lives that need cleaning up. During our three weeks together, we will follow a simple, realistic plan that will shift you … body, mind and spirit. Click here to learn more.


Jan 23

You Could Be A SUPERNOVA, If You’ll Only Let Your Light Shine

By Joy Perugini | Mindset Mania

超新星爆発Superstars … all of us! Seriously, we are ALL shining stars. WAKE UP YOU ROCKSTAR, YOU!!! As I sit here and watch the world pass by through a coffee shop window, life drifts aimlessly. People drift aimlessly. I honestly have to hold myself back from getting up out of my cozy seat, marching straight out the door into the bitter cold and up to people to ask who pissed in their cornflakes this morning. SMILE, people!

You’re ALIVE!

Really, gang. Get over yourselves. YOU. ARE. ALIVE. And if you’re reading this you have eyes that see! And if you’re somehow listening to this, you have ears that hear! And if you are doing neither, yet are still getting this message through to you in some other way that I can’t imagine right now, you have a brain that functions!


I have a little “happy life-hack” that I do each morning when I wake up. It takes me literally two seconds … when my right foot hits the cold hardwood floor beside my bed, I say “thank” and when the left foot hits, “you!” THANK. YOU. Thank you Universe! I woke up! I’m alive! I have a bed to get out of! I have a warm pup by my side! I have clean water to shower and brush my teeth with! I have clean air to breathe! There is always, always, always SOMEthing to be thankful for, even if it’s just the smile of a stranger, or the sun on your face. Always.

The choice is yours to love this life, or to be miserable and hate it. Think I’m being harsh? Bullshit. And you know it. You can turn your mood, your day … hell, your entire LIFE around on a dime, if you choose. But there’s a catch. You must DECIDE to let light in … to be happy … to be JOYFUL :)

God forbid we have to make a conscious decision once in a while (I seriously have zero tolerance for indecisive people, but that’s a rant for another day). God forbid we take the blinders off and take in the world around us instead of being so trapped in our own heads. God forbid we shut up the inner-critics within and step forward into the beauty of our lives.

For some, this may be a radical concept. This whole “choose your own life” thing might sound kinda airy fairy, right? But honestly, what do you have to lose? Look at where not making conscious decisions has gotten you thus far … and maybe it’s not so bad where you stand right now, but can you imagine how much more magnificent your life might be, if you actually put a little effort into it? No joke, it’s as easy as ordering from a menu. You can just place your order with The Universe and stand back to watch it unfold. No, really! Although … this does come with a warning: “Be careful what you wish for, cuz you just might get it!” (Did anyone else sing that with me?! I even danced it a little in my head!)

The caveat is that you have to actually BELIEVE that this will work, to make it work. You must have faith. Should you choose to live in fear over faith, I can assure you that what you fear will come your way. The good news is that our positive thoughts, those faith-filled ones, are far more powerful and carry much more weight than any negative thought that may form (phew!). So, which do you choose? Do you choose to live in fear or in faith? Fear is just faith flipped upside-down, ya know. You just gotta put your “thing down flip it and reverse it!” (C’mon, you totally sang that one!) Seriously though, it may seem overly simplified, but it really just comes down to thought, word, and deed … easy peasy.

Lose yourself in the thoughts of your ideal life … what does it look like, where are you, and what does it feel like to be that version of you? Don’t hold back … really FEEL IT! Then, speak the words aloud … affirm to yourself and to others … share your intentions … heck, scream ‘em from the rooftops! And finally, take action! You didn’t honestly think you got to just sit on your ass and have your ultimate life handed to you on a silver platter, did you? Yep, you gotta work for that shit! Really, that’s all it takes. Like I said, there’s a shining star in all of us. You could be a SUPERNOVA, if you’ll only let your light shine.